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Gamifying Events: Experience, Agency and Role playing

While my new year resolution was to create more content, there were two main events that have kept me from achieving that promise: my own wedding and an event me and my team designed with LNL Agency for Coca-Cola! How are they related? Well, actually I landed the second job thanks to what me and my wife designed for our wedding, and it was the learnings we got from doing the first that lead us to probably one of our most successful experiences in the field of life-event gamification.

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