The Unnerving Future of A.I.-Fueled Video Games
The Unnerving Future of A.I.-Fueled Video Games
The Unnerving Future of A.I.-Fueled Video Games
By Zachary Small
July 28, 2025
Summary
The video game industry is undergoing a profound transformation as artificial intelligence redefines how games are developed and experienced. With companies like Microsoft, Google, and Amazon leading the charge, AI is being used to generate environments, scripts, and even responsive NPCs. While this tech promises efficiency, it also raises ethical concerns and threatens jobs. At the Game Developers Conference, prototypes showcased AI's potential, though experts say practical deployment remains years away. Meanwhile, studios face tough decisions about cost, control, and creativity in an era where digital characters question their own existence.
Reference
Small, Z. (2025, July 28). The Unnerving Future of A.I.-Fueled Video Games. The New York Times. https://www.nytimes.com/2025/07/28/arts/video-games-artificial-intelligence.html